Branding Your Project With Jobsite Fence Wraps and Signage
Construction site signage boosts your brand while enhancing the jobsite. When you want a wrap on your jobsite's fence, the design you choose matters. Including high-quality signage reflects positively on your business. Discover the many ways you can create and use wraps with your logo, upcoming projects, contact information and much more on them.
Using Signs Effectively on Your Jobsite
Signage on the jobsite serves to communicate. With well-designed signs, you easily share information with your employees and the public. Banners or other fence coverings offer you a lower cost alternative to more permanent structures while helping to clean up the appearance of your worksite from the outside. Directional signs keep visitors and workers from getting lost while safety signs protect those on the jobsite by warning them of hazards.
To effectively integrate signs into your worksite, you must consider two parts of the process when selecting attributes of your signs:
- How well made the signs are
- Where to place the signs
The design of the signs includes the physical materials used to make them as well as their images and messages. Consider the content and structural design of the signs, especially when placing them outside. UV protection and water resistance are vital to preserving the quality of the images on your worksite signs, banners and wraps. Faded signs reflect poorly on your company, but if you hang well-crafted, durable signs around your worksite, you will put forth an image of quality for your work.
Even if you require signs for practical purposes, such as giving directions or promoting safety, don’t neglect the chance to advertise yourself. If you want to improve your brand image, don't forget to integrate your logo onto informational signs.
The Occupational Safety and Health Administration (OSHA) sets out strict guidelines for safety signs. Ensure your sign designer adheres to these OSHA regulations governing signs.
Placing signs around your jobsite will require planning. Directional signs should be easy-to-read and guide people as they reach path junctions. OSHA also has rules for placement of safety signs. Follow these to avoid penalties. For advertising fence wraps or banners, place them in the most visible spots possible. If you can only cover one fence, put your signs on the fence along the most traveled roadway. You will get more benefits from the covers placing them against an area with heavier traffic.
You have several types of signs to choose from when creating visuals for your jobsite. From branded banners to safety signs, you can take charge of what you display to your workers and the public. Add your brand to anything, including informational signage about locations and safety tips for the site. Even fence banners can be customized to include your logo. These are the types of signs you'll use most often:
- Safety signs: Convey required safety information with well-designed signs around your jobsite.
- General signs: Label areas for contractors to find places and people on the jobsite easily and quickly.
- Contractor branded signs: Let the world know about the job you're working on by branding your worksite with a large sign for the public. These signs act as advertising for potential clients.
To ensure your worksite complies with local regulations governing publicly seen signs, consult with an experienced sign maker first to help in planning the design, size and placement of your jobsite signs. With professional help, you will also get information on the best way to display your signs to create the most significant impact using them.
Just how critical is signage on your site? If you have several contractors working at a location, the signage creates a cohesive workplace while distributing news and information to everyone working there. Directions, safety and advertising are only some of the jobs construction site signage fill. Some types of products, such as wraps and banners, can have multiple uses and benefits.
1. Safety Signs
Safety signs indicate areas of possible danger as well as where to find emergency equipment. OSHA requires signs used for safety on your jobsite to conform to its guidelines. Colors, wording and other information on these signs must strictly adhere to OSHA's requirements.
Following these regulations keeps your site from incurring a fine, and it also makes communicating with contractors easier. Regardless of where the contractors typically work, warning sign colors and symbols are the same across the United States. Following OSHA sign rules makes it easier for visitors to your site to know quickly what the signs say.
Because you must have safety signs on your jobsite, you might as well make them durable, long-lasting and good-looking by partnering with a sign maker who can create signs with all three attributes while holding to OSHA standards.
2. General Worksite Direction Signs
Not everyone at your jobsite will be able to move around quickly. Visitors and new workers will need clear directions to make it easier for them to find where to go. Direction signs point them toward work areas, supply stations, supervisor locations, break areas and much more.
Site visitors should not accidentally wander into dangerous areas without proper equipment. Directional signs ensure everyone gets where they need to go when visiting your worksite. Clear, well-made signs give visitors easy-to-understand directions, and unlike temporary, hand-made signs that can streak in the rain or fade in the sun, professionally made signs will remain clear, regardless of the weather.
Including direction signs helps the site run more smoothly. Without contractors asking for directions regularly, others on the site can focus on getting their work finished with fewer interruptions. When visitors have clear instructions, you will also have fewer unauthorized people in hazardous areas of the jobsite. Directional signs make everything on a construction site operate more efficiently with little additional effort.
3. Branding Your Jobsite With Contractor Signs
Contractor signs let visitors to your site and the public know who is working in the area. Many new construction jobs will have at least one sign with an artist's rendition of the finished project along with the names of the contractors working on it. This type of sign can come in many forms from traditional signs on posts to larger banners hung from the building to fence wraps to conceal the work in progress.
The quality of the contractor signs you choose reflects on your business, regardless of whether you made the signs yourself. To convey a sense of quality and attention to detail, you will want contractor signs that have clear designs and look professional.
For specialty subcontractors, such as those that install fire alarms or plumbing systems, getting the word out about your services could be as simple as having a sign on a site where you work. Contractor signs inform those around the area about who works there while advertising the services of those companies.
Installing contractor signs on your jobsite also gives you a way to spread your company's contact information. Future clients can see the work you are currently handling and connect with you if they need a contractor for their projects. You put a lot of hard work in your construction projects. Why not let those projects stand as a testament to the efforts you put forth, allowing you to get more business in the future?
Fence Wrapping Benefits
Fence wraps have numerous benefits for your jobsite and your company. Wrapping the fencing around the construction with custom-printed construction banners displays your brand while concealing the less-pleasant parts of development from the community. Thanks to wrappers, you can present a pleasing image to the public that will also help get your company's name in the minds of future customers.
1. Increase Community Excitement
Putting a fence wrap logo on your jobsite is a way to advertise your company's efforts in the community. Locals will learn more about your project and see the contributions you have made to enhance the neighborhood with the new construction.
By informing the locals about your project, you can both increase their excitement for the final result and help to ease some of their discomfort of having the construction in the area. It's no secret that construction projects disrupt life for those in the area. When you use construction banners or branded fence wrapping, you let the public know their minor inconveniences now will have rewards when the project finishes.
2. Improve Area Aesthetics
With fence wraps, you get an advertisement for your services, and you also conceal your worksite from the public. Many areas may require fence wraps or other means of obscuring construction sites from view. Even in places that don't expect you to hide the construction on your site, wraps around the fencing beautifies the area, making it more aesthetically appealing to the public.
Concealment becomes especially crucial if your construction site abuts a space that has frequent outdoor use, such as a public park or garden. You may even want to integrate greenery into your fence wrapping to make your project blend into the backdrop of the natural area. When you make your site more pleasant to the eye, area locals will be more appreciative of your efforts because you contribute to the community's appearance rather than detract from it.
Duncan-Parnell wrapped fences around an entire city block in Charlotte, N.C., for a construction project from Beacon Partners. This project used full-color graphics across the whole length of the wraps, to hide the work while adding pleasing images of the finished project on the outside. This project is only one of many success stories of construction wrapping making the community a brighter place.
3. Environmental Control
In addition to blocking the view of your construction site, wraps also protect the nearby streets and sidewalks from dust and debris the wind might blow from your jobsite. Regardless of how cautious your workers are, a construction site creates dirt and grime that the wind will blow outside your jobsite. While you cannot stop all the soil from leaving the area, wraps around your fences can help cut the dust accumulation outside the site.
Just as hiding your worksite from public view improves your reputation to the locals, so will using wrapping around your fences to control dirt from leaving the site. Being a good steward of your worksite will make you a more appreciated member of the community. When people see your wrapped worksite with your name on it, they will know that you are concerned about taking care of the area while contributing to the construction. Such an impression bolsters your reputation in the area with your current and future clients.
4. Reduce Costs
You don't need billboards or other expensive advertising methods to get your name in the public eye. Compared to other advertising methods, construction fence wraps and other signs cost much less. Additionally, if you select a generic design with your company's name on it, you can reuse the wraps for other jobsites.
Installation of wraps on fences takes much less time than more permanent advertising structure. Reduced installation time cuts the costs of the banner or wrap project. With all the other benefits you gain from construction fence wrappings, why not add advertising for your company to the list?
5. Use for More Than Fences
While you can use the wrap around construction fencing, you also have other options. If your project still has interior work that needs finishing after the fencing comes down, move the fence wraps to the building. You can hang banners from the building or have printings designed for inside the windows. Window coverings, like fence wrappings, block the public's view of the workers inside while advertising the final project and your efforts on it.
If you have a tall building you are working on, adding banners to the upper floors increases the number of people who see your name in connection to the project. Just as billboards connect with more people from their raised heights, banners installed on upper floors of a building can do the same. Don't think fences are the only places around your construction site where you can advertise.
Discover the ways branded jobsite signs can help reflect on your company's quality and reputation. At Duncan-Parnell, we've been in the business of assisting architects, construction contractors and engineers create the professional impression they need for 70 years. That's why we say, "Successful projects start here." When you choose Duncan-Parnell you choose:
- Well versed experts who know how to help you meet codes, guidelines and permit requirements for everyone from OSHA to the local government.
- A team that will help you drill down and find exactly what you need, whether that is coroplast, sintra, ACM, dibond, vinyl, mesh or more!
- Committed team members who are ready to work with you no matter how long your project time frame is.
- The ability work with a wide range of sizes and formats.
When you choose our services, you have access to high-quality materials and printing techniques. We even offer graffiti-free finishes for your construction signs. Even low-crime areas can have petty criminals come in from elsewhere to tag the area. You will save money by choosing graffiti-free printing material because you won't need to replace your signs if someone attempts to paint on them. Graffiti-resistant finishes are only one of the many choices you will have for your signs, wraps and banners. Ask our experts if you need help making any decisions while placing your order.
Because we offer everything from consultation to installation, you can let us take care of the task of giving your jobsite the upgraded appearance it needs. Contact us at Duncan-Parnell for more information or questions about our company or services.